Editorial Design
Web-Based
2014
In a digital, mass-market age, the artisanal has plenty of cachet and the price tag to go with it. But what of the artisanal tennis stroke, the weird and not necessarily wondrous shot that looks homespun instead of factory made? Many of us who grew up playing and watching the game hold these strokes close, perhaps because, as hackers, we can see our reflection in them in a way that we never will as we take in the wind-tunnel-ready perfection of a Roger Federer forehand or a Serena Williams serve...
ⓒ 2014. Sungkyu Yang All rights reserved.
